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October 1999


PROFIT LOSS

Bertelsman: Revenue rose 13.2 percent to $14.7 billion in the latest year, and net income 2.6 percent to $514 million.

McGraw-Hill: Educational and professional publishing sales rose 5.6 percent to $1.4 billion in the first nine months.

VarsityBooks. com: Sales grew from $42,000 to $5.1 million in the first eight months of the year. Losses increased from $615,000 to $13.8 million.

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R.I.P. Martin Davis

Martin Davis, former chairman of Paramount, which then included Simon & Schuster, died October 3 in New York of a heart attack.

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Mattel surprised at Learning Company returns

NEW YORK, October 1, 1999 -- The toy company Mattel blamed a 30 percent drop in its stock partly on stores returning an unexpected number of products from its new Learning Company subsidiary. Learning Company losses for the third quarter will be $50 million to $100 million, Mattel said.

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TAA Utah convention ended up in hole

ST. PETERSBURG, Florida, October 1, 1999 -- Expenses for the 1999 Text and Academic Authors convention in Park City, Utah, were almost double the income it generated, according to TAA Treasurer Mike Sullivan. Expenses totaled $11,096.44, income $5,983.

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Tasini to publishers: Pay or face "war"

NEW YORK, October 1, 1999 -- Author Jonathan Tasini, namesake of a law suit to forbid publishers from recycling author works into digital products without permission, called on publishers to pay retroactive royalties. Experts believe that a federal court decision Sept. 24 in Tasini v. New York Times, probably will require publishers to excise all work recycled into digital formats -- or pay back-royalties to authors whose work was recycled digitally without permission. Tasini, president of the National Writers Union, said the union is ready to negotiate settlements on behalf of the authors. If publishers don't, Tasini predicted "an all-out war" in the courts.

Victorious author Tasini: "The media industry faces the grim reality of a tidal wave of law suits that will boggle their minds."

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NACS: New ads aimed at on-line vendors only

OBERLIN, OHIO, October 1, 1999 -- The National Association of College Stores is not aiming at member companies like Follett in its new no-more-Mr.-Nice-Guy ads against on-line textbook discounters. Jerry Buchs, a NACS spokesperson, said the ads focus on companies like VarsityBooks that sell only on-line. Barnes & Noble, Follett and Wallace sell both at brick-and-mortar campus stores as well as on-line.

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With Tasini, photographers press Geographic

ROCKVILLE, Maryland, October 2, 1999 -- Thirty-two parties, freelance photographers and photo agencies, plan to press National Geographic in court for using work that was submitted for the magazine but then used in a CD-ROM product without additional compensation. Jim Pickerell, who organized the group, said that the recent Tasini decision will help but that the Geographic now is arguing that the appellate decision somehow doesn't apply. Earlier, when an initial court decision went against authors, the magazine used the case as a shield to defend what it did, Pickerell noted. "It's not going to be a slam dunk," he said. "We will still have to fight and fight hard."

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Newsletter features geographer Sallie Marston

WINONA, Minnesota, October 3, 1999 -- The October issue of the Academic Author, a digest of the TAA on-line newsletter, was mailed to Text and Academic Authors members. The issue features a profile on geography author Sallie Marston.

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Med journal author on drug firms' payroll

LOS ANGELES, October 3, 1999 -- An analysis of a hair-loss treatment drug in the New England Journal of Medicine was written by a clinical dermatologist who had been on the payroll of the drug's manufacturers, the Los Angeles Times reported. The journal made no mention of the connection between Vera H. Price, of the University of California at San Francisco, and Merck and Pharmacia & Upjohn in the upbeat article. A journal editor, Alastair J.J. Wood, said he was aware that Price earlier had been a paid consultant but that she wasn't when the article was accepted.

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Bertelsman wants more STM publishers

NEW YORK, October 3, 1999 -- The German media conglomerate Bertelsmann is looking to acquire U.S. scientific, medical and technical publishers, chief executive Thomas Middelford said at a news conference. STM acquisitions would be consolidated with Bertelsmann's Springer-Verlag, unit.

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McDonald's launching early literacy campaign

CHICAGO, October 4, 1999 -- The McDonald's fast-food chain plans to distribute 13 million copies of A Parent's Guide to Raising Great Readers affixed to Happy Meals.

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Med journal to review its ethics practices

CAMBRIDGE, Massachusetts, October 4, 1999 -- The New England Journal of Medicine will review its conflict-of-interest policy, Editor Marcia Angell said. The review follows criticism that an article on drugs in the Rogaine and Propecia hair-loss treatments was written by a dermatologist who had been a paid consultant to the manufacturers. Angell said she stood behind how the Journal handled the article. Even so, she said, there may have been "inconsistencies" between the journal's conflict of interest policy and editorial practices.

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Comparison: Web textbook sites no cheaper

WASHINGTON, October 4, 1999 -- Internet bookstores are neither cheaper nor more convenient, according to U.S. News Online, which compared the prices of nine required textbooks for three courses at George Washington University at five on-line bookstores with the university's own campus bookstore prices. Efollett, VarsityBooks, Barnes & Noble, Textbooks.com and BigWords.com were compared. "The sales tax charged by the bookstore and the shipping charges at the web sites basically negate each other, particularly if the site doesn't stock all the necessary books," said U.S. News writer Kenneth Terrell. "The results for the Internet stores were disappointing, if the goal is to offer students an attractive match of lower prices and convenient shopping."

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Houghton sees school market as "hot"

BOSTON, October 5, 1999 -- Houghton Mifflin projects significant growth for school books, said Elizabeth Hacking, senior vice president for strategic development. She described the el-hi market as "hot." Why? The adoption timelines, enrollment growth and public enthusiasm to upgrade schools, Hacking said.

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Author attorney doubts Tasini text impact

CINCINNATI, Ohio, October 6, 1999 -- The most recent ruling in Tasini v. New York Times, which found that publishers cannot reuse authors' works in electronic form without their permission, is unlikely to have an impact on textbook authors, said authors attorney Steve Gillen. "The Tasini case deals with rights that are specific to collective works and with the custom of transferring only first-serial or one-time rights," Gillen said. "In educational book publishing and academic and professional journal publishing the custom has been to transfer all rights to the publisher."

Gillen: "The Tasini decision has implications beyond electronic rights to technologies not yet invented -- a reminder to authors that, as the electronic marketplace becomes more significant and as the rate of technological advancement increases, it will be all the more important to pay particular attention that to rights transferred in publishing contracts -- to be certain that the rights conveyed are very specifically described and that all other rights are expressly reserved to the author, including rights to exploit the work in forms not yet known or contemplated."

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Authors asked about royalty check timing

ST. PETERSBURG, Florida, October 6, 1999 -- Textbook authors are being polled on when they receive their royalty checks for an analysis of industry practices. Questionnaires went out to Text and Academic Authors members to determine whether some publishers dally in sending out checks, said TAA editor John Vivian. "If contracts say royalties will be paid in September, and all the checks go out Sept. 30, the last legally possible day, that's pushing the limits to authors' disadvantage," he said. "We're trying to get a handle on the extent of such practices."

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Author groups applaud Tasini reversal

NEW YORK, October 8, 1999 -- The pro-author court reversal in the Tasini case has turned the publishing world "rightside up," said the leaders of two author groups. Freelancer Letty Cottin Peogrebin, president of the Authors Guild, called the decision "wonderful news": "It reaffirms our right to reap our fair share of the financial benefits from electronic uses of our works." Said Samuel Greengard, president of the American Society of Journalists and Authors: "For too long, some publishers have been serial infringers. This Appeals Court ruling is common sense recognition of the strict and explicit requirements that govern the use of a freelance writer's work."

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Havas unifies medical publishing units

PARIS, October 7, 1999 -- French publisher giant Havas is merging four of its medical textbook and journal companies into a new unit. To be called MediMedia Group, the new unit will expand into customized magazines, customized drug information systems, and other product lines, Havas said. Being combined: Doyma, MediMedia, OVP-Vidal, Quotiden Sante.

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British group lauds Tasini decision

LONDON, October 8, 1999 -- The British Authors' Licensing and Collecting Society called the latest ruling in favor of authors in the Tasini v. New York Times copyright infringement lawsuit "a great opportunity for authors." Dafydd Wyn Phillips, the society's chief executive, said the U.S. decision confirms the ALCS view that electronic rights should be licensed separately and paid for in addition to print rights: "The Society is already operating on this basis."

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Granada buys Black Cat reading firm

NEW YORK, October 8, 1999 The Granada Group, an educational and on-line company, Black Cat, an early-learning software company. Price: $5 million. Granada earlier got into textbooks by acquiring Letts.

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Opinion: Journals editors need tenure

CAMBRIDGE, Massachusetts, October 9, 1999 -- The former editor of the Journal of the American Medical Association, fired during the Clinton impeachment trial for an article on defining sex, has called for tenure for medical journal editors. In an essay in the Chronicle of Higher Education, George Lundberg and his wife Patricia Lorimer Lundberg said credibility for journals demands that editors have "complete editorial independence from the commercial and political interests" of the publisher. The essay cited the departure of Lundberg from JAMA, published by the AMA, and the later firing of Jerome Kassirer, veteran editor of the New England Journal of Medicine, published by the Massachusetts Medical Society.

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University presses launch study of monographs

ANN ARBOR, Michigan, October 10, 1999 -- The Association of University Presses received $500,000 from the Andrew W. Mellon Foundation for a massive study on the state of the academic monograph. Colin Day, of the University of Michigan Press, said one question will be whether some fields are being neglected. Another concern is whether scholars are being discouraged from writing monographs. Day said interim reports will be issued during the four-year study.

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Study finds uneven journal pricing

MADISON, Wisconsin, October 11, 1999 -- Academic journals from non-profit scholarly societies in some fields are less expensive on average than commercial journals, some drastically so, a University of Wisconsin study found. Librarian Louis Pitschmann, who compiled data, said comparing journals by citations found commercial neuroscience journals 13.6 times more costly. Using the number of characters per dollar, the commercial journals were 6.5 times more, Pitschmann said.

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Pearson employees promised world-class site

BOSTON, Massachusetts, October 11, 1999 -- Scattered offices of Pearson Education subsidiaries in the Boston area will be consolidated in new downtown facilities. Spokesperson Wendy Spiegal said the moves will help integrate the units, some acquired from Simon & Schuster, into the overall Pearson structure. Also, Spiegal said, the facility will provide for growth. Pearson's secondary education groups will stay where they are, but employees at Reading and Cambridge and some at Needham Heights will move to connected downtown Boston offices, one a renovated building at 75 Arlington Street and the other a newly constructed building at 10 St. James. "A world-class site," Spiegal called them.

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Iran moves against Second Lunatic

TEHRAN, Iran, October 11, 1999 -- The government yanked all copies of The Second Lunatic from bookstore inventories and shut down the publisher. Devout Moslems had objected that the book blasphemed the revered Shiite figure Imam.

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New Hedgehog seeks cross-discipline depth

RICHMOND, Virginia, October 12, 1999 -- A new journal, the Hedgehog Review, issued its first thematic number, this one focusing on identity. Editor Jennifer Geddes, at the University of Virginia's Institute for Advanced Studies in Culture, said the journal seeks viewpoints from the social sciences and the humanities. Why the funny name? "Hedgehog" alludes to literary references to hedgehogs seeing the Big Picture, as opposed to fleeting, often disconnected glimpses, Geddes said. Three issues a year are planned. Themes for future issues: democracy, evil, the university, diversity, the body.

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VNU acquires half of med web company

THE HAGUE, Netherlands, October 13, 1999 --Half of the medical web publisher Medical Media, of The Hague, was purchased by VNU, a Dutch-based publisher of textbooks, magazines and newspapers. The Medical Media site www.ziekenhuis.nl records 650,000 hits a month, which makes it a gateway for web products that VNU is developing.

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Reed Elsevier continues cutbacks

AMSTERDAM, October 13, 1999 -- Cutbacks at giant Anglo-Dutch publisher Reed Elsevier are continuing, Amsterdam papers reported. New chief executive Crispin Davis ordered a 10 percent cut at a European trade journal divisions to save $29 million. The cut is the latest installment in an evolving reorganization plan.

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Pennsylvania royalty recovery plan dies

HARRISBURG, Pennsylvania, October 14, 1999 -- The Pennsylvania plan for professors to pay part of their royalty income to the state is dead. State higher-ed negotiators agreed to remove its proposed contract language that would have required faculty authors to turn over major portions of their royalties to the state. The proposal had drawn a strong negative response from Ron Pynn, executive director of Text and Academic Authors, and faculty union leaders said that professors were prepared to strike over the issue. Said one union leader, Emlyn Jones: "Normally universities don't take 50 percent of someone's book deal."

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Tasini: Book publishers liable for digital re-use

NEW YORK, October 14, 1999 -- Book publishers should heed the court decision in the freelancers battle against the New York Times and other periodicals for compensation for recycling works without author permission, said Jonathan Tasini, the lead plaintiff in the case. Tasini said publishers who recycle chapters into digital products must now receive the authors' permission.

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Study: Teachers and software not connecting

ROCKAWAY PARK, New York, October 15, 1999 -- Educational software developer still have a long way to go to get their products used in K-12 classrooms, a report by the trade journal Education Week concluded. Sixty percent of 1,407 teachers in a survey said they find it difficult to find software that meets their needs. Fifty percent said they have the same problem finding useful web sites. How many teachers use software? 53 percent. How many use the web? 61 percent.

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Penn negotiators: Royalty plan only exploratory

HARRISBURG, Pennsylvania, October 15, 1999 -- The Pennsylvania higher-ed system had viewed its proposed claim to professor-author royalty income as a new initiative that might or might not fly, said system spokesperson Ken Marshall. System negotiators withdrew the proposal three days before the statewide faculty was prepared to strike. The issue, Marshall said, was never a top state priority in faculty contract negotiations but a concept worth addressing. "We were just looking to begin to address the issue as it related to the development of products on university time using university resources," he said.

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Wolters Kluwer buys trademark search firm

NEW YORK, October 16, 1999 -- A major German academic and professional publisher, Wolters Kluwer, bought Coursearch, of New York, a trademark research company. Coursearch will be folded into Wolters' CCH legal publishing subsidiary. Price: Undisclosed.

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Penn deal heads off royalty claims everywhere

WEST CHESTER, Pennsylvania, October 16, 1999 -- Professor-authors everywhere can breathe relief that Pennsylvania faculty succeeded in removing proposal contract language to give their royalty income to the state, said geology professor Richard Busch at West Chester State University. Had the proposal been successful, Busch said, then other states or institutions could "smell money" and do exactly the same thing, putting an end to virtually all royalty-generating scholarly work at U.S. universities. "It is vital that faculty like me hear the wake-up call to separate royalty generating work from their university workplace," he said.

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VarsityBooks.com claims sales at 2,400 colleges

WASHINGTON, October 17, 1999 -- On-line book discounter VarsityBooks.com reported textbook sales to students at 2,400 colleges. In August, as students began buying books, the company site registered 645,000 separate visitors.

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Ethicist: TAA needs to review faculty authoring

ST. PETERSBURG, Florida, October 17, 1999 -- Media ethicist Jay Black said it was only a matter of time before a college tried laying claim to royalty income generated by its faculty members. About the recently failed Pennsylvania plan to take 50 to 75 percent of royalties, plus vaguely defined expenses, Black said: "Naturally, I deplore the draconian and short-sighted response of the Pennsylvania storm troopers, knowing what a disincentive these proposals would be for scholarship of all sorts." But the issue, he said, gives Text and Academic Authors good cause to investigate the ethics of authoring: "Should we, singularly and collectively, address the concerns about separating subsidized scholarship from subsidized self-employment? I believe we should." Black, of the University of South Florida-St. Petersburg faculty, is a member of the TAA Council.

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McGraw selling batch of trade magazines

NEW YORK, October 18, 1999 -- Media conglomerate McGraw-Hill agreed to sell Chemical Engineering, Modern Plastics and other trade journals to concentrate on faster-growing businesses, the company announced. The purchaser, Veronis Suhler & Associates, is expected to pass the titles on Chemical Week Associates, which puts out competing journals. Transaction details were not announced.

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TAA looks to building campus chapters

ST. PETERSBURG, Florida, October 19, 1999 -- The old get-to-know breakfasts, which Mike Keedy used to build Text and Academic Authors member in the 1980s, are coming back. Ron Pynn, executive director, invited campus members to consider being host for a free breakfast for authors, both news and experienced, at their campus. A follow-up would bean authoring workshop, a speaker on campus issue, and continuing white papers and research information for chapter meetings. Details were mailed to all TAA members.

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CCC vice president disappointed at TAA

AMSTERDAM, October 19, 1999 -- A Copyright Clearance Center vice president told an international meeting that the president of Text and Academic Authors had rejected an invitation for her to sit on the CCC board of directors. Speaking at the International Federation of Reproduction Rights Organizations, Dan Gervais said his CCC was disappointed at the decision of Karen Morris, TAA president, especially considering TAA's long campaign for greater author representation on the publisher-controlled CCC board. The board makes policies on collecting reprography fees in the United States and repatriating royalty collection from abroad.

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TAA issues call for New Orleans papers

ST. PETERSBURG, Florida, October 20, 1999 --The annual call was issued for papers for Text and Academic Authors national convention. Authors' deadline in the refereed selection process is December 15, said Janet Tucker, who is coordinating the call at TAA headquarters. The convention is June 22-24 at La Pavillion Hotel in New Orleans.

What topics?
"All aspects of textbooks, text materials and academic publishing, including software, multimedia, web-publishing and other alternatives. Additionally, we'd like to take a look at the changing nature of publishing, privatization of book stores, used book markets, and other factors that require the fine-tuning of traditional topics, such as writing, negotiating contracts, royalty reviews, and marketing strategies."

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TAA: CCC exec misleading on representation

AMSTERDAM, October 20, 1999 -- A Text and Academic Authors delegate to an international copyright meeting said that Dan Gervais, a vice president at the Massachusetts-based Copyright Clearance Center, was terribly misleading in saying TAA President Karen Morris had snubbed a CCC offer to join its board of directors. All the discussion on true author representation on the CCC board, which occurred in June, involved TAA choosing a member -- not CCC picking and choosing an individual, said Ron Pynn, TAA executive director. TAA's position, he said, is that a group with broad author membership, like the Authors Coalition, should select author members for the board. Pynn saw Gervais' account of what had happened, made in a general session of the International Federation of Reproduction Rights Organizations, as a midunderstanding of the events. TAA has criticized CCC policy-making procedures for insufficient author input. Morris was never offered a board position by CCC, although TAA was, Pynn said. "But we felt CCC should not be selecting some author groups and neglecting others for board seats," he said. "Authors should be able to select their own reps."

After the Copyright Clearance Center was criticized at an international meeting for not having author-elected authors on its board of directors, CCC's Dan Gervais tried to turn the tables by saying TAA had turned down an invitation for its president, Karen Morris, to join the board. Said Ron Pynn, executive director: "It just didn't happen that way."
WHAT'S WRONG WITH THIS PICTURE
CCC BOARD OF DIRECTORS
Publishers and users Authors
1.Robert D. Bovenschulte
American Chemical Society
1 Janice Hopkins Tanne
2. Richard S. Rudick
John Wiley & Sons
2.Grace W. Weinstein
3.Pieter S.H. Bolman
Academic Press
3. Richard Weisgrau
American Society of Media Photographers
4. Ina A. Brown-Woodson
AT&T Labs

5. Stanley N. Katz
Princeton University

6. Elizabeth St. J. Loker
Washington Post

7. M. Stuart Lynn
University of California

8. Michael D. Majcher
Xerox Corporation

9.Barbara A. Munder
McGraw-Hill

10.Ronald H. Schlosser
Thomson Financial Services

11.Sanford G. Thatcher
Pennsylvania State University Press

12.Paul Warren
Warren Publishing

13.Russell C. White
Elsevier Science

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Authors can rest easy; return rate seem normal

OBERLIN, Ohio, October 21, 1999 -- No signs have emerged that bookstores have a higher return rate of unsold textbooks to publishers this fall. Some authors had worried that bookstores had over-ordered, not realizing that new on-line distributors were penetrating their traditional market share. That would mean authors would have the returns deducted from their royalties. Cynthia D'Angelo at the National Association of College Stores said she's seen no sign of an unusual return rate. At Pearson Education, Vice President Wendy Spiegal said the same.

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STM sales lead text, academic books

WASHINGTON, October 22, 1999 -- Sales of technical, science, medical and technical books through August ran 17.1 percent ahead of a year earlier, the Association of American Publishers reported based on a sample 101 publishers reporting. Only juvenile books and adult paperbacks did better.

TEXTBOOK AND ACADEMIC BOOK SALES
THROUGH AUGUST 1999
From Association of American Publishers compilations
STM and business 17.1 percent
University press (hardback) 8.7 percent
University press (paperback) 1.1 percent
College 6.3 percent
El-hi adoptions 1.8 percent

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Wiley InterScience posting journals quicker

NEW YORK, October 23, 1999 -- By January, all 300 journals on the Wiley InterScience site will be available on or before the print editions come out, said William Pesce, president. InterScience, which began in 1997 as a company project, is now "a way of doing business," Pesce said. Links between the 300 sites journals are now being negotiated with other publishers, he said.

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Veteran Feminist Press editor retiring

NEW YORK, October 24, 1999 -- A founder of the non-profit Femninist Press, Florence Howe, plans to retire after 30 years as editor. A search for a successor was launched.

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New sociology journal due on human conformity

FULLERTON, California, October 25, 1999 -- Two University of California at Fullerton sociologists announced a peer-reviewed journal on mundane behavior soon will be on-line. Myron Orleans and Scott Schaffer said the emphasis of their Journal of Mundane Behavior will avoid the field's preoccupation with deviance. The goal, said Orleans, is to examine conformity. The site is scheduled to go live in February.

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50 authors review TAA tips monograph draft

ST. PETERSBURG, Florida, October 26, 1999 --More than 50 experienced authors contributed to a forthcoming monograph for new text and academic authors, said Ron Pynn, who compiled the material. Pynn's 42-page single-space draft went out to contributors for final approval. The monograph is divided into 12 sections:

  • Getting started in publishing.
  • Choosing a publisher.
  • Book proposals.
  • Working with co-authors.
  • Contract negotiations.
  • The writing process.
  • Dealing with editors and publishers.
  • Marketing your book.
  • Royalties/finances and business aspects.
  • Colleagues, tenure and promotion.
  • Using your book in class.
  • Revisions and subsequent editions.

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Stores target VarsityBooks.com in fraud suit

OBERLIN, Ohio, October 27, 1999 -- Charging fraud, the National Association of College Stores sued on-line textbook discounter VarsityBooks.com. The association claims its member stores are suffering irreparable harm from Varsity's claim it offers 40 percent discounts. Only a few titles might be considered 40 percent off, according to the stores' association. And, NACS asked, 40 percent off what? Textbook publishers don't suggest retail prices, the association noted.

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E-journal cost not as low as you may think

NEW YORK, October 29, 1999 -- University presses are discovering that on-line journals aren't as inexpensive to produce as originally anticipated, the executive director of the American Association of University Presses said. "Everyone expected the Internet to save money, eliminating the costs of printing, binding, warehousing and shipping, but those costs haven't decreased, they've increased," said Peter Givler. "We're just beginning to discover the costs of preparation, training, hardware and software. A move into electronic publishing can eliminate the costs of ink and paper but can pick up all kinds of new costs."

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